Mitchell has built top-quality fishing reels since 1948 - the year Mitchell invented the world's first spinning reel and changed the face of fishing forever. That breakthrough ushered in a new era of light-tackle angling and an easier way to fish. Everyone could do it. And thousands of people discovered the pure fun of fishing. Today, Mitchell is still at it. Dedicated to a proud heritage of innovation - making reliable fishing tackle that performs flawlessly for the die-hard fisherman or weekend angler.