This rod is designed specifically for fishing small to medium-sized jerkbaits in shallow water and tight quarters where a shorter rod is preferred to keep line and lure under control and to be able to react quickly and move the fish away from cover. It allows you to fish the tip straight down to make short, quick strokes to impart the proper action to the lure. Once you hook a fish, G.Loomis' proprietary, progressive-power-taper take over, providing increased power as the blank flexes. It has a nice, fast tip-section to help make accurate casts.
If you fish where the water is murkier and you need a lure with a larger profile to make sure the fish know it's in the area, this is an excellent rod. Designed for fishing heavier lines when you're fishing lakes with more brush or trees and especially when you know there are big fish around. It still has that nice tip-to-butt, progressive-power-taper that improves casting distance and lure control. It's extremely sensitive so when you're deadsticking a bait, there's no doubt when a bass eats it.
Although this model has the same line/lure ratings as the 6'3" version (JBR752C), the extra length of this rod gives you more tip speed to increase casting distance and allow you to fish deeper water more effectively. You can move the bait faster and more aggressively so you can cover more water. It is especially helpful when you want to stay back off the fish because of clear water or the fish are just plain spooky.
This rod has the exact power-rating, action, line and lure rating as its shorter cousin, the JBR753C, but it is a full 6' longer which gives you much greater casting range and more versatility in deeper water.